Change is the law of life. And those who look only to the past or present are certain to miss the future
My education gave me a useful understanding of the printing industry, and I can now use this knowledge to my advantage when designing for print
Understanding colors was one of my main interest at school allowing me to create strong color schemes for products and brands
An eye for detail, and the patience to see a project to the end is one of my strong points, my projects get executed only after a client approves
Since I discovered the Wacom my passion towards digital art got an incredible boost, and now I am comfortable creating any sort of art with my pc
Yes, I spend most time designing stuff behind my computer, but there is nothing more refreshing than a day making art outside with my friends
I had an interest in arts and design since I was very young, my style and techniques have adapted whenever new and exciting materials came available.
My initial education was graphically orientated, I was accepted to the Amsterdam Graphic Techniques and Design school in 1982.
During my five years at graphic school I discovered the art of graffiti and found I leaned more towards the creative side of art compared to the graphic side I was tought at school.
After finishing school
After my education I started working fulltime and followed a few evening courses on fine arts and learned to use a wide variety of techniques from oil painting to airbrush.
Since the introduction of personal computers I trained myself to understand layout design and began producing printed media for local shops and companies.
The internet created my biggest challenge yet, and it took me quite a few years to understand the new languages required to communicate with computers and to create websites.
What do I do now
Now I work with a few artists and some really smart programmers at my website design and development company ISM-design.com.
We offer new and existing companies to develop or strengthen their brand throughout printed media, online presence and events displays.
Feel free to contact me if you have need for a designer/website developer.